welcome!

I help organizations doing good work get found by the people who need them.

25+ years turning marketing budgets into measurable outcomes: from Fortune 500s to local solar installers, from Google's enterprise clients to progressive political campaigns.

The difference: I've seen this industry from every angle that matters.

I started in-house, where every dollar had to prove ROI and every lead had to actually convert. Then I spent over a decade inside Google, working with enterprise clients spending $500M+ annually. I learned how the platforms actually work, not how they say they work.

Beyond campaigns, I've built analytics frameworks, lead flows, and CRM systems that turn marketing into revenue.

What this means for you:

I know what works because I've tested it with my own money, not just my clients' budgets
I understand the platforms because I worked inside one of the biggest
I've built systems that connect marketing to revenue, not just traffic to websites
I've run political campaigns as a candidate and seen messaging work (or fail) in real-time

// Doing great work for those doing good.

SELECT * FROM
  digital.campaigns
JOIN
  your.good.work
WHERE
  our.results
    > (best.practices
        OR some.ai_black_box)
    AND your.goals = reached

working..............

Current focus:

I partner with businesses and nonprofits doing meaningful work. Companies with strong values, progressive causes and candidates, organizations that prioritize impact alongside profit.

If you're doing good work that deserves amplification, let's talk.

Contact

Services overview

SEO & SEM Strategy and Consulting

Substance over shortcuts

Comprehensive audits of SEO, paid campaigns, and marketing systems. Strategic recommendations based on how search and platforms actually work, not generic best practices.

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Ongoing Campaign Management

Never "Set it and forget it"

Active optimization with proprietary analysis methods. Continuous adaptation based on real-time data and platform changes.

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Demand Generation

Leads to Drive Growth

Complete acquisition systems from first click to closed deal. Cross-platform tracking, lead quality optimization, and attribution that shows what actually drives revenue.

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CRM & Marketing Automation

Sophisticated systems, methodical approach

HubSpot certified provider. Custom implementation based on your specific business needs. Systems that work for you, not the other way around.

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